The  Jacson Cube® was launched in the 2018 Fieldays Innovation Awards. It was fantastic to be at Fieldays talking to farmers, contractors and growers about footwear biosecurity and planning. We learned a lot from the folk we spoke with, and hope that we also added some value and food for thought as everyone considers what systems and protocols they are going to put in place to prioritise biosecurity in their businesses. We also caught up with Gerald Piddock from the Waikato Times who wrote this article about Jacson3 and the Jacson Cube®.